Sunday, 27 December 2009

Shopping the Designer Sales - Dos and Dont's.....

  • This is probably the most tempting time of year. I can easily resist going out in the car and braving the crowds, however the online designer sales, all now launched, are impossible to ignore and extremely hard to browse without flashing the card.

    Over the past few years I've established a few rules for buying in these horrifically tempting online sales so that you minimise the necessity for sending things back - the bane of everyone's life when shopping online:


    Have a good idea of what you want to shop for before you start. If you buy something simply because it's a) gorgeous and b) heavily discounted, there's no guarantee that you won't still find it in the back of your cupboard, unworn, in a couple of years time.
  • Spend as much as you can on one special item rather than going for lots of smaller ones - that Michael Kors bag, Givenchy boots or DVF dress will give you years of pleasure.
  • Buy neutral or 'classic' colours that will always be current. If you don't you run the risk of not wearing/carrying the piece that swept you off your feet in the heat of the season.
  • Buy cashmere, suede and leather, sheepskin, a great pair of boots, a fabulous bag - all things that again, will be your friends for years to come.


  • Buy heavily into one of this season's trends, even discounted, they may not come around again, let alone be 'on-trend' next season.
  • Buy anything smaller than your normal size, even if your New Year's resolution is to join the gym/lose a stone/squeeze yourself into it. Buy something gorgeous that fits you right now.
  • Buy too much on impulse, if you can avoid it. Go back to your list and try and stick to it. Impulse sale buys can be the most regretted later on.
  • Fall in love with something and then sit and wait for the price to drop further - it may, or it may not. If you really love it, snap it up right now, or leave it in the knowledge that it may be gone, and the only size left at half price or lower will be a 6 or an 8.

The designer brand sales this season are incredibly tempting and the prices are going down along with the temperature outside (according to those supposed to be in the know, it's going to be snowing again next week). Enjoy.

Right. I'm now off to put on the Slanket that I was given on Christmas Day (um, no, maybe not), and sit on the wonderful massage chair that No 1 son bought hubby and I (definitely).

On the Richard Bacon show on Wednesday evening I was chatting with a journalist who was singing the praises of being given a lettuce in a pot as a gift, and was going out to buy her turkey at Smithfield Market at 5am the next morning. Well I'm very happy for her, I have to say. I gather the lettuce gave hours of pleasure, and whether or not she found her turkey, who's to say! I hope very much, for her sake, that she did.

Check out all the best Designer Sales together in one place.